TOP 10 HAIRCARE BRANDS IN THE US
In this report...
This month, influencers proved that high-impact #HalloweenMakeup content benefits more than just cosmetics brands. While Arctic Fox Hair Color saw the biggest boost from this spooky trend, Insert Name Here and L’Oréal Professionnel also enjoyed significant growth from ambassadors’ Halloween looks. Beyond October’s themed content trends, Redken’s hero product saw a major EMV rebound, Pulp Riot inspired influencers with its #FallIntoTheRiot19 contest, and Kenra Professional surged thanks to its strengthened partnership with CosmoProf. Read on to find out how the top haircare brands fared this Halloween season.
Download our October Haircare Tribe Top 10 report so you can find out:
Tribe Top 10, our monthly publication series, ranks the top beauty and fashion brands in earned media performance and reveals exclusive insights into trending content, products, and brands. We publish, and work with brands, in Cosmetics, Skincare, Haircare, Luxury, and Apparel in the U.S., as well as in 13 international markets.